Formula E World Championship race in Portland, Oregon. (Roku photo)
Roku Secures First Live Sports Streaming Rights Through Paramount+
June 27, 2023
Roku June 27 announced it has partnered with Formula E, the world’s first all-electric FIA World Championship motorsports series, to live-stream five events in 2024 through the Paramount+ app on Roku’s Sports Experience. The races will also air on CBS Sports.
The new partnerships, which mark Roku’s first-ever live sports rights acquisition, reflects growing interest in all-electric motorsport racing in the United States. Starting next season, 11 races in the ABB FIA Formula E World Championship will be available on The Roku Channel, and will also be accessible through the Sports Experience on Roku’s Home Screen.
In addition to offering streamers the live races, Roku will also bring its audience Formula E library content, including Formula E’s docu-follow series “Unplugged”, as well as race previews, highlights, and replays of all races, among other content.
“We look forward to working together with Formula E, as well as our longstanding partners at CBS and Paramount+, to drive viewership to this programming and to connect new audiences with the exhilarating world of Formula E,” David Eilenberg, head of content for Roku Media, said in a statement.
Formula E, CBS Sports and Roku announced the multiyear broadcast deal for the U.S. market following the first ABB FIA Formula E World Championship race at the Portland International Raceway in Oregon last Saturday.
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ABB FIA Formula E World Championship – Season 10 Provisional Calendar:
| Event | Round(s) | Location | Date(s) |
| 1 | 1 | Mexico City, Mexico | 13 Jan. 2024 |
| 2 | 2 &3 | Diriyah, Saudi Arabia | 26 & 27 Jan. 2024 |
| 3 | 4 | TBD | 10 Feb. 2024 |
| 4 | 5 | TBD | 24 Feb. 2024 |
| 5 | 6 | São Paulo, Brazil | 16 Mar. 2024 |
| 6 | 7 | Tokyo, Japan* | 30 Mar. 2024 |
| 7 | 8 & 9 | Rome, Italy | 13 & 14 Apr. 2024 |
| 8 | 10 | Monaco, Principality of Monaco | 27 Apr. 2024 |
| 9 | 11 & 12 | Berlin, Germany | 11 & 12 May 2024 |
| 10 | 13 | TBD | 25 May 2024 |
| 11 | 14 | Jakarta, Indonesia | 8 Jun. 2024 |
| 12 | 15 | Portland, United States | 29 Jun. 2024 |
| 13 | 16 & 17 | London, United Kingdom | 20 & 21 Jul. 2024 |